Like many young people, I was compulsorily schooled in how to write grammatically-correct English. However, it was my love of how the English language was constructed that led to my completion of a BA in English Literature.
With no desire to teach or become a journalist, I set the degree aside and ended up in the workforce - instead gaining extensive customer service, sales, and marketing experience. Coincidentally, this led to honing my English skills towards small business marketing, copy writing, content creation, website design, and ultimately the burgeoning new world of social media - only just in its inception, so still being disparagingly looked upon by small business as 'just another fad'!
✿ Sales & Marketing Expertise
So what began as 'just working' in sales and marketing, became the path I have followed for 25+ years, including:
- Running a retail Information Technology business for 11 years as part of a major Australia-wide buying group;
- Training with some of the best business minds and speakers in Australia;
- Developing a broad-range of business skills, including key aspects of running, building and creating healthy small businesses;
- Working in both face-to-face and online customer environments, thereby gaining a wealth of customer service experience (which I feel is critical to the creation of effective marketing materials);
- Learning how to create and sustain winning customer relationships.
✿ Alternative Health, New Age, Small Professional & Spirituality Websites are my Specialty
In addition to the above experience, my passion for self-growth, spirituality, leading an organic lifestyle and working with flower essences led me to concurrently work for 10 years as the International Correspondence Course Tutor, International College Course Teacher Trainer and Facebook Page Moderator* for alternative health company, Australian Bush Flower Essences (* including creating their first Facebook page, and building its following to 12K followers from 0!).
This extensive work broadened my horizons so I am now well-versed at building websites and managing social media for alternative therapists, holistic health practices, alternative & energetic healers, mediums and psychics. I offer an understanding of the different personal and energetic requirements of the owners of these websites and therefore can offer a wealth of experience to these practitioners - who typically do not want be burdened with the necessary creation of marketing tools!
Of course, if you are not in any of the above industries and need a small professional website built, I am still most happy to assist you - just get in touch here!
✿ Want to work with me?
Amalgamate all of the above experience and skills and you have my expansive and adaptable capabilities in a nutshell!
You would want to work with me if you feel it is time to work with someone who:
- is genuinely knowledgeable;
- is a good listener;
- works with true integrity;
- is capable of delivering what they promise;
- is able to offer you the best of both worlds - knowledge and experience from running a small business AND the ability to construct relevant online marketing tools to successfully promote your business.
If you also love to offer extraordinary customer service and want to promote yourself and your offerings authentically and effectively, I can help you:
- Write copy that stands out (online or offline);
- Design an aesthetically pleasing WordPress website for you (including eCommerce functionality, if required), which effectively leads your customer to your services and offerings;
- Plan an effective Social Media presence and Blogging Strategy;
- With your other specific web or writing project.